Privacy Policy

Document: Privacy Policy
Effective: March 18, 2025
Last Updated: March 18, 2025
Compliance: GDPR · CCPA · IT Act


Introduction

Your privacy matters deeply to us. This policy explains what personal data we collect, how we use it, and the choices you have. It applies to all visitors and customers of www.getnaturefix.com worldwide.


1. Who Controls Your Data

The data controller for all personal information collected via this website is:

  • iTensia Healthcare Private Limited (India) — global data controller and parent company

  • iTensia International Technology LLC (Florida, USA) — joint data controller for customers in the United States

For privacy-related inquiries, contact: support@getnaturefix.com


2. Data We Collect

Identity Data: First name, last name — used for order processing and account management
Contact Data: Email, phone number, shipping address — used for communication and delivery
Transaction Data: Purchase history, payment method type (not full card details) — used for processing and fraud prevention
Technical Data: IP address, browser, device info, cookies — used for analytics and security
Usage Data: Pages visited, time on site — used for improving user experience
Communications Data: Support emails, chat logs — used for customer service

We do not collect sensitive data (such as health, race, biometric data) unless explicitly required and consented.


3. How We Collect Data

  • Directly from you (account creation, orders, forms)

  • Automatically via cookies and analytics tools

  • From third parties (payment gateways, shipping providers, advertising platforms)


4. How We Use Your Data

We use your data to:

  • Process and deliver orders

  • Communicate updates and support

  • Send marketing emails (only with consent)

  • Improve website and services

  • Comply with legal requirements

  • Prevent fraud and ensure security


5. Cookies & Analytics Policy

We use cookies and tracking technologies to operate the website, analyze usage, and deliver relevant ads.

Cookie Consent:
Non-essential cookies (analytics, marketing) are only activated after your consent. You can change preferences anytime.

Cookie Types:

Strictly Necessary: Required for login, checkout, security (cannot opt out)
Analytics & Performance: Google Analytics — tracks usage (can opt out)
Marketing & Advertising: Meta Pixel, Google Ads — used for retargeting (can opt out)
Preference Cookies: Language, region settings (can opt out)


5a. Google Analytics 4 (GA4)

We use Google Analytics 4 to understand user behavior.

It collects:

  • Page visits, session duration

  • Traffic sources

  • Device and location data

  • User interactions (clicks, forms, purchases)

IP addresses are anonymized. Data is retained for up to 14 months.

You can opt out by:

  • Using Google Analytics Opt-Out tool

  • Declining cookies

  • Enabling “Do Not Track”


5b. Meta Pixel (Facebook/Instagram)

Used for ad tracking and retargeting.

It collects:

  • Pages visited

  • Purchase activity

  • Interaction with products

You can opt out via Meta Ad Preferences or cookie settings.


5c. Google Ads Tracking

Used to measure ad performance and conversions.

You can opt out via Google Ads Settings or cookie preferences.


5d. Managing Cookies

You can control cookies via:

  • Website cookie banner

  • Browser settings (Chrome, Firefox, Safari, Edge)

  • Do Not Track (DNT)

  • Global Privacy Control (GPC)


6. Sharing Your Data

We do not sell your data.

We may share it with:

  • Payment providers (Stripe, PayPal)

  • Shipping/logistics partners

  • Email/marketing platforms

  • Analytics providers

  • Legal authorities (if required)

All partners are required to protect your data.


7. International Data Transfers

Your data may be processed in India or the USA. We ensure proper safeguards such as Standard Contractual Clauses.


8. Data Retention

  • Orders: 7 years

  • Marketing data: Until unsubscribe

  • Cookie data: Up to 24 months

  • Support data: Up to 3 years


9. Your Rights

EU/UK (GDPR): Access, correction, deletion, portability, objection
California (CCPA): Access, deletion, opt-out of sale (we don’t sell data)
India (DPDP Act): Access, correction, deletion

To exercise rights, email: support@getnaturefix.com
Response time: within 30 days


10. Children’s Privacy

We do not knowingly collect data from children under 13 (or 16 in the EU). If such data is found, it will be deleted.


11. Security

We use security measures like SSL encryption and access control. However, no system is 100% secure.


12. Changes to This Policy

We may update this policy. Changes will be posted with a new effective date. Significant updates may be communicated via email.


Contact for Privacy Requests

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